If your Internet marketing strategy is either adhoc, ineffective or the subject is just a baffling array of jargon, then you have come to the right place.

Many Midlands business owners spend a small fortune on their website, rely heavily on their graphic web designer to create a beautiful work of art, and then sit back in anticipation of a steady flow of internet business from their web designers work.

We see this all of the time with our clients, but to make the internet profitable, you have to do develop an internet strategy and an internet plan. Most web designers have come from a graphic design background are skilled in web design, html, and other programming languages, and their natural bias and desire is to create an artistic statement rather than an attractive business process driven website.

In reality you need more skills than a typical web designer has to make your website profitable, which is why you need to employ the services of an internet marketing company, with the focus on the written word and on the internet marketing plan.

Internet marketing is all about getting found on the internet by the right people in the right buying frame of mind and in the right markets. If you are reading this, then those pre-determined internet strategies and thought processes have already led you here to this website.

It is impossible for 1 person to be an expert in all of the areas required to make your website / internet marketing successful. These include: Graphic design, marketing strategy, programming, web development, search engine optimisation and search engine marketing, which is why our internet team consists of 3 people: Adam on web design and web graphic design, Rose on web development and programming, and Andy on Internet strategy, Search Engine Optimisation and sales driven web copywriting.

With this unique mix of skills, and proven strategies we will review you business objectives, identify you target markets, develop an internet marketing strategy and an internet marketing plan and implement this so that you start to generate more leads from the internet and convert more sales.

To receive a free Internet Marketing consultation call 0845 226 3095 today, or fill in the quick quotation form on the right, and enter Internet Marketing in the enquiry box.

More on internet marketing strategy for Midlands Business

Web Design: Is it user friendly, well laid out, easy to navigate and regularly updated? (Search engines like this!)

Competitor Website Analysis Report: Would you like to know what keywords they using, what their Google ranking is, what PPC ads they are running and what websites are linking to them?

Search Engine Optimisation: Have your keywords been thoroughly researched, do you know what terms people are searching for on Google and is your website copy and coding well optimised?
Have you had an independent website audit by an SEO expert?

Website Copywriting: Web based copywriting has to balance keyword density with persuasive benefit rich copywriting

Permission Based Marketing: This is how you start to converse with visitors and methodically build a relationship with them.

Sales Conversion Strategies: Including up-selling and cross-selling.

Email Marketing: Low cost and very effective and can be automated.

Pay Per Click Advertising: Have you a PPC campaign and does it tie in with your keyword marketing, and is it tested?

Micro Web Sites and Landing Pages: Are you ring fencing and dominating less competitive keywords?

Domain Name Strategies: Search engines like relevant domain names.

Blogs and Social Networking: Websites like relevant good quality inbound links.

Linking Strategies: Inbound links from reputable popular sites.

Other Factors to Consider in Your Internet Marketing Plan

Internet directories
Search Engine Submissions
Site Maps
Viral Marketing Campaigns
You Tube
Twitter
Internet PR
RSS Feeds

Have you considered an independent SEO website audit? Call 0845 226 3095 for more details.

If you need help on developing your Internet marketing strategy, call Stratique Marketing and Web Design on 0845 226 3095 for more information

Stratique Marketing and Design is a West Midlands based marketing agency: Internet Marketing…. More on what we do